Experienced digital media account manager with more than five years of experience. Experienced in creating quarterly and yearly marketing planning, working with large data sets and asset creation.
Greatest strengths lie in my flexibility and learning potential.
Worked as the paid marketing arm of the marketing team, leading strategy for and managing the Facebook, Google Ads, Reddit Ads, and more. Created reports using MODE in standardsql with BigQuery. Automated catalog creation using SQL.
Collaborated closely with 2 to 3 Paid Search analysts and the Paid Social team for full stack marketing strategies. Continued responsibilities from the Paid Search Account Manager role.
Lead client communication via Slack, email, and weekly calls. Actively managed all Paid Search accounts for 3 to 4 clients. Analyzed performance of the accounts with R Language and Microsoft Excel.
Created assets using Adobe Photoshop, Illustrator & After Effects. Doubled @BroadcastDotGG followers from 1,207 to 2,494.
Managed Facebook, Google Ads, Bing Ads, and LinkedIn accounts for various university clients. Analyzed performance of accounts with Tableau, R Language and Microsoft Excel.
Managed $15k to $500k budgets per month using Google Ads, Bing Ads, Yahoo Gemini, and Facebook Ads. Clients were mainly B2C with both desktop and mobile app products. Ran copy and landing page A/B tests to increase a food subscription conversions by 414% YoY.
Provided analytic support for the account strategist. Managed Google Ads, Bing Ads, and Yahoo Gemini campaigns.
| Skill | Rating |
|---|---|
| Google Ads | ⭐⭐⭐⭐⭐ |
| Facebook Ads | ⭐⭐⭐⭐ |
| Reddit Ads | ⭐⭐⭐⭐ |
| SQL | ⭐⭐⭐⭐ |
| Adobe Photoshop | ⭐⭐⭐⭐ |
| Adobe After Effects | ⭐⭐⭐ |
| Sketch | ⭐⭐⭐ |
| HTML/CSS | ⭐⭐ |
| JavaScript | ⭐ |
Molecular Cell Biology, BA